Root Inc. Branding

Root was looking for a fresh look to represent their widely successful company full of creative thinkers and problem solvers. Root is a company that is all about its people, so they wanted a personal and creative visual look that gave them adaptable brand standards they could build upon themselves. From a fresh logo design, custom typography and a new photo library to a whole new set of sales and marketing collateral templates, corporate brochure, website and brand videos – the new Root brand’s visual expression brought out the company’s personality both internally and externally.

LOGO DESIGN, CORPORATE IDENTITY, BRAND STANDARDS, CORPORATE BROCHURE, SALES & MARKETING COLLATERAL, EMAIL CAMPAIGN DESIGN, CORPORATE VIDEO, WEBSITE DESIGN